“Rahavard Sabz Radin” Food Industries Company with the brand name “Balssi” was established and established in 2006 with the aim of producing and packing all kinds of food and nuts and the prospect of restoring the lost rights of consumption. In the dried fruit industry, the company pursued a policy of reducing prices and increasing quality, and ultimately creating a better environment for loved ones to reach the lower classes of their community.
From the very beginning, the company made an effort to create a large movement by creating a specialized team, which at that time was somewhat successful in this matter, and then by changing the policy, it started selling bulk goods such as dried figs, dates, dried vegetables. And dried fruits and so on.
Due to the exorbitant costs of this type of sale and its very low profit margin, it could not achieve the expected results. Until in 1391, the sensitivity of the collection managers was decided to select the Balssi brand at a cost of 40 million Tomans in a multi-month research by a professional research team and to record the existing capacities in the field of nuts. After commercial registration, which lasted about 8 months, the company succeeded in concluding a contract for the production and packaging of dried vegetables and spices, and then obtained the necessary licenses from the Ministry of Treatment and Medical Education.
This caused important; From the beginning of 1392, Balssi could play a role as a supplier of raw materials for factories and pave its way. In a period of three years until 1995, sales of factories, exports, as well as retail sales under the Balssi brand continued. Balssi year was able to export goods to more than 6 countries and also supply raw materials to more than 25 domestic factories, and with careful planning and start their packaging products from mid-October.
We thank God that with the preparations made today, we were able to complete our team by launching a digital marketing unit, and finally minimize our distance from the consumer and achieve the initial goal of the company.